Fresh. Simple. Sustainable.

Visit our fresh seafood market at
1036 West Bryn Mawr, Chicago.

Or sign up for weekly deliveries or pick-up locations near you!

Learn More

Arriving this Friday: Halibut Cheeks! Yes, fish have cheeks—and they're sweet, tender, and delicious!

Join us Saturday, April 5th ...

for the Spring Clean-Up along Bryn Mawr from 10 AM to 2 PM! Stop by the welcome station next to Hooked on Fish at Bryn Mawr and Kenmore to pick up supplies. In appreciation for your work, Saturday only, enjoy 10% off your Hooked on Fish order!

The Weekly Catch

April 4th to 5th

Best Sellers

Not just fish! We have an assortment of house-made foods, pantry goods, and frozen items.

Join Our Loyalty Program

Join our loyalty program and you will earn points every time you shop!   

  • How it Works

    Join our loyalty program! Just tap the floating icon (bottom right).

  • Earn Points on Every Purchase

    Earn Points when you shop!

    Get 10 points for every $1.00 spent. Once you hit 1000 reward points, you get $10 off on your next purchases over $25.

  • Spend What You Earn

    Every 1000 points equals $10 in cashback on your next order over $25 or more! Bon Appétit!
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What we are...

  • Fresh

    Each week, we feature the freshest, most flavorful fish available. Delivered to us nearly every morning, our fish reaches you the same day—whether you choose in-store pickup, home delivery, or pickup at select locations throughout Chicago.

  • Simple

    Cooking seafood is simpler than you might think! If you want suggestions, we provide tested recipes to help you create fresh, delicious seafood with confidence.

  • Sustainable

    We strive to be an eco-conscious, low-waste, sustainable business. To that end, we encourage our customers to sign-up on our website to become members and order ahead. In doing so, you can avoid disappointment and help us to avoid composting or donating unused fish.